Celebs in Ads: Kate Winslet for American Express

One of my favourite American Express Card Commercials.

The Ad starts with Kate Winslet walking through London's Camden Markets and revealing her achievements in reel life with the following quotes

"At 17, I went to prison for murder." -- A reference to her character in the movie Heavenly Bodies
"By 19, I was penniless and heartbroken." -- A reference to her character in Jane Austen's Sense and Sensibility
"I almost drowned at 20." -- The Titanic reference
"My mind started to go at 24" -- Reference to Iris in which she co starred with Judi Dench
"Then I had my memory erased at 28" -- Eternal Sunshine of the spotless Mind
"By 29, I was in Never Land." -- A reference to her film Finding Neverland

and ends wonderfully well with a beautiful line

"My real life doesn’t need any extra drama. That’s why my card is American Express"

Creative Agency :Ogilvy & Mather , New York
Creative Director : Chris Mitton
Art Director : Kate Wilentz
Copywriter : Jon Koffler
Movie Director : Roger Michell
Director of Photography : Haris Zambarloukos
Music : Jason Lifton


Watch the ad and enjoy

Print Ad: Pepsodent Torsion : Chicken

Not sure if the message came out crystal clear, however the strong visual (almost bordering on repulsive) definitely catches the attention. Considering that as being the first objective of an ad.. job well done.

Copy : Don't let food stay too long.
Pepsodent Torsion

Advertising Agency: Lowe, Jakarta, Indonesia
Executive Creative Director: Din Sumedi
Art Director: Adam Pamungkas
Copywriter: Bondan Esp
Photographer: Clarissa Peddy Photography
Retoucher: Rudy

Print Ad: Pepsodent Torsion : Fish

Not sure if the message came out crystal clear, however the strong visual (almost bordering on repulsive) definitely catches the attention. Considering that as being the first objective of an ad.. job well done.

Copy : Don't let food stay too long.
Pepsodent Torsion

Advertising Agency: Lowe, Jakarta, Indonesia
Executive Creative Director: Din Sumedi
Art Director: Adam Pamungkas
Copywriter: Bondan Esp
Photographer: Clarissa Peddy Photography
Retoucher: Rudy

Print Ad: Pepsodent Torsion : Lamb

Not sure if the message came out crystal clear, however the strong visual (almost bordering on repulsive) definitely catches the attention. Considering that as being the first objective of an ad.. job well done.

Copy : Don't let food stay too long.
Pepsodent Torsion

Advertising Agency: Lowe, Jakarta, Indonesia
Executive Creative Director: Din Sumedi
Art Director: Adam Pamungkas
Copywriter: Bondan Esp
Photographer: Clarissa Peddy Photography
Retoucher: Rudy

Music in Ads: Coca Cola India Shadowgraphy ad

The Coca Cola India ads of late have used remixed pieces of older songs and created some memorable ads with extremely catchy background music. The latest in that series is the Ad featuring Imran Khan which employs shadowgraphy.




Sounds familar? Well it would sound familiar to folks from the 1970s and 80s.  Its the song that Helen dances to in the movie Anamika. Watch the song and hear the original.

Print Ad: Absolut Boston

Absolut Vodka pays tribute to Boston and the infamous Tea Party. Absolut Vodka cases floating in the water, with some of the cases having floated up against each other, forming an Absolut vodka bottle shape. Photographed by Steve Bronstein, this ad commemorated the 225th aniversary of the Boston Tea Party.

Copy: "ABSOLUT BOSTON."
Advertiser: Absolut Vodka
Agency : TBWA

Print Ad: WWF Bird

Copy "Exploiting the ecosystem also threatens human lives.
For a living planet. wwf.org"

Advertising Agency: DDB&CO., Istanbul, Turkey
Creative Director: Karpat Polat
Art Director: Ali Bati
Copywriter: Gokhan Akca

Print Ad: WWF Shark

Copy "Exploiting the ecosystem also threatens human lives.
For a living planet. wwf.org"

Advertising Agency: DDB&CO., Istanbul, Turkey
Creative Director: Karpat Polat
Art Director: Ali Bati
Copywriter: Gokhan Akca

Print Ad: WWF Snake in desert

Copy "Exploiting the ecosystem also threatens human lives.
For a living planet. wwf.org"

Advertising Agency: DDB&CO., Istanbul, Turkey
Creative Director: Karpat Polat
Art Director: Ali Bati
Copywriter: Gokhan Akca

Print Ad: Absolut New Orleans

Absolut Vodka pays tribute to Jazz and the city that giave us JAZZ -- New Orleans with the triple vodka bottles acting as part of a wonderful trumpet in ABSOLUT NEW ORLEANS print ad.

Copy: "ABSOLUT NEW ORLEANS."
Advertiser: Absolut Vodka
Agency : TBWA

Print Ad: Absolut Geneva

Absolut Vodka pays tribute to all the Horologists of Geneva with the Vodka bottle in the watch movements in the ABSOLUT GENEVA print ad.






Copy: "ABSOLUT GENEVA."
Advertiser: Absolut Vodka
Agency : TBWA

Print Ad: Amulsterdam

Amul comes out with a print ad , carrying the message that they would be sponsoring the netherlands cricket team in the Cricket world cup of 2011. Would have been better off sponsoring the Irish cricket team eh?

Advertiser : Gujarat Cooperative Milk Marketing Federation (Amul)

Body:  " Amulsterdam
(Amul is the official sponsor of the Netherlands cricket Team)
Amul
Dutch Treat
"

Creative Agency: daCunha Communications
Concept Note: Amul is the official sponsor of the Netherlands cricket Team

Print Ad: Absolut Budapest

Absolut Vodka pays tribute to Erno Rubik and the Rubik's cube -- arguably Hungary's biggest contribution to games with the ABSOLUT BUDAPEST print ad.

Body: "ABSOLUT BUDAPEST."


Advertiser: Absolut Vodka
Agency : TBWA

Print Ad: Absolut Brooklyn

Absolut Vodka pays tribute to Brooklyn with ABSOLUT BROOKLYN

 

Body: "ABSOLUT BROOKLYN.
Absolut Vodka Product of Sweden, 40 and 50% alc/vol(80 and 100 proof). 100% grain neutral spirits "

Advertiser: Absolut Vodka
Agency : TBWA
Country Published in : No Specific Country
 

Print Ad: Absolut Amsterdam

Absolut pays tribute to Amsterdam with the ABSOLUT AMSTERDAM print ad

Advertiser: Absolut Vodka
Agency : TBWA
Country Published in : No Specific Country

Print Ad: Rough Guide Penguin Books : Road

Body: See More : Spend Less , Rough Guides ,

Advertising Agency: DDB, Singapore
Chief Creative Officer: Neil Johnson
Creative Director: Thomas Yang
Copywriter: Joji Jacob
Photographer: Louis
Digital Imaging: Chew Peng

Print Ad: Rough Guide Penguin Books : Landmarks

Body: See More : Spend Less , Rough Guides , Budget Travel Guides

Advertising Agency: DDB, Singapore
Chief Creative Officer: Neil Johnson
Creative Director: Thomas Yang
Copywriter: Joji Jacob
Photographer: Louis
Digital Imaging: Chew Peng

Dettol Handwash

Gives a  whole new meaning to the phrase "Wonder where those hands have been" ... 


1) Toilet Seat - Check
2) Old Shoe - Check
3) Garbage bag(?) - Check


Yeah we get it.. We all wash our hands after all of the above.. but what is the USP? Why should I buy Dettol over any other handwash? Is it fragrant? Will it keep me germ-free for X hrs? 


Copy: "Ensure germs don't shadow you" - They are not shadowing, Its them, the hands !! 
Grossly incorrect representation. Urge not to insult Almoznino and Shadowgraphy. 

Advertising Agency: Euro RSCG, Dubai, UAE
Creative Director: Neeraj Sabharwal
Art Director: Neeraj Sabharwal
Copywriter: Wayne Fernandes
Illustrator: Garry Walton / Meiklejohn Illustration Agency
Group Account Director: Jamie McAinsh
Account Director: Youmna Boustani






Result: FAIL

Outdoor Ad: Lego :Builders of Tomorrow

Lego created this outdoor ad as part of their Builders of Tomorrow campaign.

A very nice tribute to Charles C Ebbett's Picture of " A Luncheon atop a Skyscraper (New York Construction Workers Lunching on a Crossbeam)” taken on the 69th floor during construction of the GE Building at Rockefeller Center in 1932.

Vintage Ad: Speed Kodak

A lot of the earlier print ads were just lot of written information with visuals that captured the imagination of the people. One of the few ads from the early aviation era of 1900s which had more space for visual that the word.

Speed Kodak ad...

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